Gwyneth Paltrow weighs in on claims Kourtney Kardashian ‘copied’ her lifestyle brand

Goop – Gwyneth’s initials with a double o added in between – started out as a newsletter.

It has since evolved into a lifestyle website, a print magazine, podcast and e-commerce shop.

Once known for starring in Hollywood films such as Shakespeare in Love, which won her an Oscar, she has rebranded as a wellness guru with a multi-million dollar empire.

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