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Drake helped launch his career
Drake initially introduced the then-little-known singer to his fanbase in 2010 by posting two of the fellow Canadian artist’s songs on his October’s Very Own blog. After the two later met in 2011 while The Weeknd was promoting his debut House of Balloons, Drake asked him to appear on his Take Care track “Crew Love” the same year. “If you want to talk about evolution — a quick evolution — that’s definitely somebody who, everywhere I go, they love him,” Drake told MTV in 2012. “We’re definitely a family. It’s definitely a Toronto thing.”

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